Slickdeals Money

A live financial editorial hub from Slickdeals, considering Content Management System (CMB) for the Slickdeals Money editor team.
SKILLS
Wireframe analysis, UI Design, System Design, Infographics

TOOLS
Sketch
YEAR / DURATION
2022 / 5 weeks

TEAM—STUDIO SIMPATICO
UI/UX Intern Me
UX Lead Tamara Olson
Head of Design Bruce Viemeister
Visual Designer Angela Huang
Front-End Lead Amber Weinberg
Front-End Developer Zeth De Luna
Project Manager Mingwei Ma
OVERVIEW


During the Fall semester of 2022, I worked as a UI/UX design intern at Studio Simpatico, a user-focused product design company. I collaborated with the designers, PMs, and developers to redesign a live financial editorial hub, Slickdeals Money from the parent brand Slickdeals.


VIEW LIVE WEBSITE
Goal
Considering CMS (Content Management System) to build a robust personal finance content platform for Slickdeals Money, we extended the Slickdeals brand into an editor-friendly custom WordPress theme, with a visual design system unique to Slickdeals Money, but in sync with the parent brand Slickdeals.

Contribution
1. Wireframe analysis and competitor research on financial calculator tools.
2. Interface design with infographic skills on multiple pages of financial calculator tools.
3. Responsive web design including desktop and mobile view.
4. Applying design system and component creation for financial calculator tools.
1. LEARNINGS & RESEARCH

Learning from wireframes
By looking into the ideation wireframes and doing further research on similar tools, I had a better understanding of how the calculators should be designed and what were the decisions behind those wireframes.
IMPACT
Results of the redesign

53%︎︎︎

INCREASE IN USER ENGAGEMENT

70%︎︎︎

INCREASE IN PAGE CLICKS





2. INTERFACE DESIGN
Self-explanatory and friendly
With clear instructions, comfortable visual legibility, and last but not least, status feedback, different calculator tools were able to reach the goal of being easily navigated by users.





3. RESPONSIVE WEB DESIGN
View across various devices






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